Guide · 7 min read

From brand kit to a scheduled channel: build your first show in ChannelOS

A step-by-step walkthrough: create a brand kit, generate an on-brand show with AI, preview it, then build a channel and put the show on a repeating weekly schedule.

S By The ChannelOS team
The ChannelOS AI new-show creator with a brand-kit grid and prompt box

This is the happy path from nothing to a screen that runs itself: brand kit → AI show → preview → channel → repeating schedule. Five steps, in order, the way ChannelOS expects them.

1. Build a brand kit (do this once)

Open Brand kits (/brand) and click New brand kit. You don’t need a website — the dialog says so. You have three ways to feed it:

Click Draft & create and AI drafts a full spec you then refine in the editor: five colors (primary, secondary, accent, neutral, background), typography (heading / body / mono fonts), logo & footer marking, imagery settings, tone of voice, and layout defaults.

Two imagery settings matter most for cost and look:

Set the kit to Active and, if it’s your main brand, Make default. Now every show starts on-brand.

2. Generate a show — kit first, then prompt

Open ShowsNew show (/shows/new). The page leads with Choose a brand kit because that’s the grounding for everything that follows. Pick your kit; the card gets a highlighted ring.

Now the AI slide-show creator:

Click Generate show. A live panel shows the build pipeline on the left and an AI conversation thread on the right.

3. Preview in the editor

When generation finishes you land in the editor (/shows/{id}/edit) with every slide drawn on-brand. This is your preview — click through the slides, watch the layout, durations and transitions. Everything is editable: nothing here is a flat export. Tweak now or move on; you can always come back, because edits propagate after publishing.

4. Create a channel

A show is the content; a channel is the daily plan a screen tunes into. Open Channels (/channels) → New channel.

Start from a template to skip the blank page:

Click Create channel and you land on the channel’s timeline.

5. Schedule the show to repeat

On the channel page you get a full-day timeline. Click an empty spot (or use the schedule button) to open Schedule a show. Choose Pick existing, select the show you just made, then set the slot:

Add it and you’re done. Drag a block to move it, drag its edges to change duration, and ⌘Z / ⌘⇧Z undo and redo schedule changes.

That’s the loop

Brand kit once → generate on-brand → preview → channel → weekly schedule. The payoff is the part you don’t do again: edit the show later and every screen on that channel updates in real time. Set it once a week; it just runs.

Frequently asked questions

Do I need a website to make a brand kit?
No. In the New brand kit dialog you can drop in a logo or brand image for the colors and a brand document (or pasted text) for the voice. AI drafts colors, fonts and tone from those — a URL is optional, not required.
Why do I pick the brand kit before writing the prompt?
Every slide is generated on-brand from the kit — its colors, fonts, footer and tone. Choosing the kit first means the AI grounds the whole show in your brand instead of inventing a look you then have to correct.
What does a repeating schedule look like?
When you schedule a show on a channel you set a time range (start–end) and a Repeat mode: Once, Weekly (pick the weekdays), or a Date range. Weekly with dayparts is how you set a café or lobby once and let it run every week.
If I edit the show after scheduling it, do I re-publish?
No. A screen's content is derived from the show and the channel schedule, not pushed file-by-file. Edit the show and every screen tuned to that channel updates in real time — no re-publish step.

Your screen is two minutes away.

Open the player on a TV, scan the code, publish a show. Your first screen is free.

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